Privacy Policy
Your privacy is fundamental to us. This policy explains how VitalAura Premium collects, uses, and protects your personal information when you visit our website and use our services.
Last Updated: December 2024
Information We Collect
We collect various types of information to provide and improve our services to you. The information we collect includes both personal information you provide directly and information collected automatically when you use our website.
Personal Information You Provide
- Payment Information: Credit card details and billing address processed securely through our payment providers
- Communications: Information you provide when contacting our customer support or participating in surveys
- Preferences: Product preferences, newsletter subscriptions, and communication preferences
Automatically Collected Information
Website Usage Data
Pages visited, time spent on pages, click patterns, and navigation paths to understand how you interact with our website.
Device Information
IP address, browser type, operating system, device identifiers, and screen resolution for optimization purposes.
Cookies and Tracking
Small data files stored on your device to remember preferences, analyze site performance, and personalize your experience.
How We Use Your Information
We use the collected information for the following purposes:
- • Process and fulfill your orders
- • Provide customer support
- • Send order confirmations and updates
- • Personalize your shopping experience
- • Improve our products and services
- • Send marketing communications (with consent)
- • Prevent fraud and ensure security
- • Comply with legal obligations
Information Sharing and Disclosure
We respect your privacy and do not sell your personal information. We may share your information only in specific circumstances as outlined below.
Service Providers
We work with trusted third-party service providers who help us operate our business, such as payment processors, shipping companies, and email service providers.
Legal Requirements
We may disclose your information if required by law, court order, or government regulation, or to protect our rights and safety.
Business Transfers
In case of merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction.
Data Security and Protection
We implement comprehensive security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.
Technical Safeguards
- ✓ SSL encryption for data transmission
- ✓ Secure servers with regular security updates
- ✓ Firewalls and intrusion detection systems
- ✓ Regular security audits and monitoring
Operational Safeguards
- ✓ Limited access to personal data on need-to-know basis
- ✓ Employee training on data protection practices
- ✓ Secure data backup and recovery procedures
- ✓ Incident response and breach notification protocols
Your Rights and Choices
Access and Control
- • View and update your account information
- • Request a copy of your personal data
- • Correct inaccurate information
- • Download your data in a portable format
Communication Preferences
- • Unsubscribe from marketing emails
- • Opt out of promotional communications
- • Set notification preferences
- • Manage cookie preferences
Data Deletion
- • Request deletion of your account
- • Remove specific data points
- • Cancel active subscriptions
- • Withdraw consent for data processing
How to Exercise Your Rights
To exercise any of these rights, please contact us using the information provided in the Contact section below. We will respond to your request within 30 days.
Note: Some requests may require additional verification for security purposes.
Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience, analyze website traffic, and personalize content and advertisements.
Essential Cookies
Required for basic website functionality, including shopping cart and user authentication.
Analytics Cookies
Help us understand how visitors interact with our website to improve performance and user experience.
Marketing Cookies
Used to deliver relevant advertisements and track campaign effectiveness with your consent.
Cookie Management: You can control cookies through your browser settings or our cookie preference center. Disabling certain cookies may affect website functionality.
Data Retention and International Transfers
Data Retention Periods
- Account Information Until account deletion
- 7 years (legal requirement)
- Marketing Data Until consent withdrawal
- Website Analytics 26 months maximum
- Customer Support Logs 3 years
International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure adequate protection through:
- • Standard Contractual Clauses (SCCs)
- • Adequacy decisions by the European Commission
- • Binding Corporate Rules (BCRs)
- • Other legally recognized transfer mechanisms
Children's Privacy
Our services are not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information promptly.
Parental Guidance: If you believe your child has provided us with personal information, please contact us immediately so we can take appropriate action.
Policy Updates and Changes
How We Notify You
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make significant changes, we will:
- • Post the updated policy on our website
- • Update the "Last Updated" date
- • Send email notifications for material changes
- • Provide prominent notice on our website
Your Continued Use
By continuing to use our website and services after any changes to this Privacy Policy, you acknowledge that you have read and understood the updated terms. If you do not agree with the changes, you may:
- • Stop using our services
- • Delete your account
- • Contact us with specific concerns
- • Adjust your privacy settings
Contact Us About Privacy
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please don't hesitate to contact us. Our privacy team is here to help and will respond to your inquiry promptly.
Phone
+420 466 00 99 09
Mon-Fri: 9:00-17:00 CET
Address
VitalAura Premium
třída Míru 90
530 02 Pardubice
Czech Republic
Data Protection Officer
For EU residents, you also have the right to lodge a complaint with your local data protection authority if you believe our processing of your personal data violates applicable law.
Legal Basis for Processing
Under applicable data protection laws, we process your personal data based on the following legal grounds:
Consent
When you explicitly agree to processing for specific purposes
Contract
Processing necessary to fulfill our contractual obligations
Legal Obligation
Processing required by law or regulation
Legitimate Interest
Processing for our legitimate business interests
This Privacy Policy is effective as of December 2024 and governs our collection, use, and disclosure of your personal information.